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When Couture Fashion Meets the Netflix Business Model.

Aug . 24 . 2007
posted in: elsewhere
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Imagine, you can “borrow” a Fendi Bag for $90 a month for as long as you like and return it for something else when you get bored of looking at it. (Fendi bags can retail from $900 to $1500 – or more.)

HELLO. Why didn’t they think of this sooner? High end fashion for anyone! The perfect resource for special occasions or the fashion addict. You only pay for the item you borrow and a nominal $5 / month for membership.

Bag, Borrow or Steal.

How it works

  • Pay $5 a month for a year membership
  • Browse the collection of Fendi, Gucci, Louie Vuitton and more!
  • Find an item that makes you drool
  • Select that item
  • Enjoy it for a week, month or even a year!
  • Send it back when you like (“Round Trip” Shipping is $9.95)

The Cons?

  • The rental fees seem too steep for some items
  • Shipping should be free
  • If the item is abused, broken beyond everyday wear and tear or lost, your account will be charged a reasonable repair or replacement fee. Some items, however, are not easily replaceable and a fee, up to full retail replacement, may be charged.

I’m curious to find what you think of this idea and if you would consider borrowing a bag or jewelry?

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  • kate f

    bag borrow or steal is currently running a contest to find “america’s ultimate bagaholic.” to enter, submit a video or photo/essay explaining your love of handbags. you could win a year’s worth of free handbag rentals. and every entrant receives a 20% discount off a rental.

    contest ends september 4, 2007.

    http://www.bagborroworsteal.com/ui/bagaholic/landing

    good luck!

  • http://tammiesprings.com Tammie

    Too scary. I’d be too afraid of losing the bag or having something happen to it that I couldn’t enjoy the use of it. Reminds me of the episode on the King of Queens where Carrie figures out how to work the system by “buying” a luxury item, wearing it with the tags and then returning it before the return period ran out. I had to turn that episode off…

  • http://www.kchblog.com Kathy

    I’m only interested in renting cloth grocery bags when I forget to bring them to the store. :)
    Actually, I wouldn’t mind renting a nice dress for a charity event. But I get them off of eBay instead.

  • http://red-star.nl John

    As a male I’m not that interested in a bag :-) , but the idea for a service like that is great. You can apply it to any thinkable object, or product..

  • http://aronil.com aronil

    Really hard to say… renting it may not be so great not unless if say you borrow it but you get some cash back.. like a deposit after you borrow something. In the case of jewelery I’d rather own them haha. It’s a lot simpler Picture this u rent like a bunch of earrings for say $10 a month… and then u lose one of themm… of the torture lol

  • http://myspace.com/frothyafterbirth Frothy Afterbirth

    I’m with John; I just don’t get it with women’s obsession for handbags, shoes or anything else of the matter. Bah humbug!

    But I’m more concerned that this can be an expensive addiction.

    BTW congrats Larissa, for Smashing Magazine considers you in having one of the 45 best blog designs.

    http://www.smashingmagazine.com/2007/08/28/45-excellent-blog-designs/

  • http://gmfnem.blogspot.com Alejandro

    basicaly what you are suggesting is a form of leasing, they do it a lot with cars and machinery’s and houses.
    here is a great definition of it http://en.wikipedia.org/wiki/Lease

  • http://www.makesitgood.net Alex

    That’s flipping genius. Yes it is the car leasing model more or less, but taking something old and applying it in a new way is the core of innovation!

    Simply brilliant. I love to see clever businesses models start up.

  • Rachel

    I think it’s a cool idea…I particularly like their “Wedding Shop” idea – to rent some really nice jewelry for a really special occasion, but not have to buy something at full price. With handbags, I’d rather just own it…maybe because my taste in handbags only runs in the $300 range!